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For every bag of EVRGRN COFFEE that you purchase, you get to select one conservation impact that we will enact on your behalf. Either:
A) CONSERVE LAND
Global wildlife populations have fallen 58% since 1970. Even in Canada, wild mammal populations have dropped a huge 43% in that time frame. The #1 driver of rapidly disappearing wild animals? Habitat destruction and fragmentation.
If you choose to CONSERVE LAND with every 12 oz bag of EVRGRN COFFEE that you purchase, we will donate enough money to our land conservation partner (Nature Conservancy Canada) to BUY 12 SQUARE FEET OF LAND IN CANADA AND CONSERVE IT FOREVER.
Nature Conservancy Canada's team of wildlife biologists identify critical wildlife habitat (migration corridors, breeding grounds, wetlands, etc.) in Canada and prioritize them for purchase, rehabilitation, and conservation. 12 square feet of land conserved per 12oz bag purchased works out to about 1/2 square foot of land conserved per cup of coffee or shot of espresso you brew. You're protecting forever a piece of Canada. MAKING EARTH GREEN AGAIN WITH EVERY CUP ☕️🌲
B) PLANT TREES
Since the rise of human civilization, we have cut down 55% of all trees on earth. Trees produce oxygen, sequester carbon dioxide, provide habitat for animals, and store and release water as a key part of the hydrological cycle.
If you choose to PLANT TREES with every 12 oz bag of EVRGRN COFFEE that you purchase, we will donate enough money to our tree planting partner (Eden Reforestation Projects) to PLANT 30 TREES.
Eden Reforestation hires local villagers to plant a diverse range of tree species in the heavily deforested countries of Indonesia, Madagascar, Haiti, and Nepal. 30 trees planted per 12oz bag purchased works out to at least 1 tree planted per cup of coffee or shot of espresso you brew. That's pretty gosh darn wonderful. MAKING EARTH GREEN AGAIN WITH EVERY CUP ☕️🌲